In a country like India, where sports ranging from cricket to Kabaddi are supported, played and applauded, there is no dearth of sports where an enthusiast can’t carve a career in. Besides the unsettling fact that all that we have in India is a gamut of engineers, doctors and chartered accountants, the number that is still penetrating sports, not because sports house a potential similar to other career fields when it comes to making a career, but because they tend to follow their irrevocable passion for the game.
Yet, the world of dreams is as good as shattered when the label of popularity brings the sport down and also people’s love and interest towards it. The several measures that decide the popularity of a sport are measured in terms of attendance figures, TV audience and revenue earned.
Take cricket for instance. That it has escalated into people’s hearts and mind and along with it in the top charts is no enigma. People have witnessed the pages of its success unfolding before their eyes right when India won the 1983 World Cup. Undisputedly, it is among the top three sports in the top 10 big nations of the world. As condescending as it may sound, cricket has somehow pushed out from people’s minds the national sport of India- hockey. I wouldn’t flinch a bit in saying that till a few years back we did have the best hockey team with a barrage of some extremely dedicated and motivated players, and that with appropriate efforts we can still conquer the coveted position of the best hockey team India, but that would be possible only when we encourage the bussing generation to treat hockey the same way as cricket; And also when we use media and the advertising industry to promote hockey that has long been thriving in the backburner.
Hockey can be refurbished as the D Indian sport, once people understand the importance it holds in a broader perspective.
No comments:
Post a Comment
Note: Only a member of this blog may post a comment.